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Forerunner Ventures

San Francisco, California · Invests in US · Website

Thesis

Investing at the intersection of Invention & Culture. We back founders building category-defining consumer companies where technology breakthroughs meet emerging human behavior. We see inflection points before they're consensus by tracking both emerging technology capabilities and emerging consumer demands.

Likely not a fit for

No legacy consumer businesses without technology leverage, non-consumer verticals, commodity consumer products, or founders without clear vision for category disruption

How they invest

Lead or follow
Usually leads
Typical decision
~2 weeks
Warm intro
Not required
Involvement
Takes a board seat
Fund status
Actively deploying
Decision process
Partnership vote

Partners & team

10 contacts on file

EK

Eurie Kim

General PartnerManaging Partner · Primary contact

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KG

Kirsten Green

General PartnerFounder and Managing Partner

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BO

Brian O'Malley

General PartnerManaging Partner

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NJ

Nicole Johnson

PartnerPartner

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JB

Jason Bornstein

PartnerPartner

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FI

Fawzi Itani

InvestorInvestor

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SO

Sam O'Donnell

InvestorInvestor

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TK

Tess Krensky

InvestorInvestor

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JM

Jennifer Mariska

Platform & OpsPartner, COO

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KM

Kira McCroden

Platform & OpsVP, Head of Marketing & Communications

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Portfolio

ChimeFintech Payments

Chime is a financial technology company that provides fee-free banking services, including checking and savings accounts, credit building, and cash back rewards. It aims to help everyday people manage their finances without unnecessary fees.

Hims & HersHealthcare Digital

Hims & Hers is a telehealth company that provides personalized healthcare solutions, connecting users with licensed medical providers for a range of services including sexual health, skin care, mental health, weight loss, and hair regrowth. The platform emphasizes a customer-centric approach, allowing users to receive tailored treatment plans and 24/7 access to their Care Team through mobile apps.

Warby Parker

Warby Parker is an innovative eyewear company that aims to provide high-quality, stylish prescription glasses at affordable prices. Founded to disrupt the traditional eyewear industry, they offer a direct-to-consumer model that includes a variety of eyewear products, including eyeglasses, sunglasses, and contact lenses, while also committing to social responsibility through their Buy a Pair, Give a Pair program.

Dollar Shave ClubEcommerce Marketplaces

Dollar Shave Club offers a subscription service for razors and grooming products, providing convenience and cost savings for consumers looking for shaving essentials.

KnownMarketing Adtech

Known brings together science, technology, & creativity to set a new standard for modern marketing. Ad Age A-List Winner.

KiwiCoEdtech

KiwiCo offers hands-on learning experiences for kids through subscription boxes filled with science, art, and engineering projects tailored for various age groups.

Monarch MoneyFintech Payments

Monarch Money is a comprehensive financial management platform that enables users to track their spending, budget effectively, and plan for future financial goals. Designed for both individuals and financial professionals, it offers real-time visibility into clients' finances, facilitating collaboration and informed decision-making.

DecagonEnterprise Software

Decagon is a company that specializes in developing advanced data logging solutions and sensors for environmental monitoring and agricultural applications. Their products are designed to provide accurate measurements for soil moisture, temperature, and other critical parameters to help optimize farming practices and resource management.

FayConsumer Apps Social

Fay is an Italian designer brand known for its men's, women's, and children's clothing, offering high-quality, stylish collections. The brand emphasizes elegance and versatility.

ForaConsumer Apps Social

Fora is a community-driven platform that enables curious explorers to discover cool products related to their hobbies while connecting with like-minded enthusiasts. Operating over 1,000 communities, Fora aims to restore authenticity to the Internet by facilitating knowledge sharing and informed decision-making.

HeadwayEnterprise Software

Headway Technologies, Inc. has been at the forefront of innovation in the recording head industry for over 31 years. The company focuses on developing advanced solutions that enhance disk storage capacity while ensuring reliability and data integrity, catering to the growing demand for data storage.

Hims & Hers ($HIMS)Healthcare Digital

Hims & Hers is a telehealth company that offers a variety of health and wellness products, including prescription medications and over-the-counter treatments, primarily focused on sexual health, hair loss, and skincare.

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Research briefRead more
Forerunner Ventures Research Investment Thesis Forerunner Ventures is a consumer-focused venture capital firm founded in 2010 by Kirsten Green. The fund invests at the intersection of technological innovation and cultural shifts, backing founders building category-defining consumer technology companies. Their core thesis centers on identifying inflection points before they become market consensus—

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