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NewRoad Capital Partners

Bentonville, AR · Invests in US · Website

Thesis

Operator-led growth equity firm investing in demand-driven companies in Supply Chain & Logistics, Retail Tech/CPG, and Marketing Technology. Partners with founders who have proven product-market fit and are ready to scale with hands-on operational support from the NewRoad team's 300+ years of combined operating experience.

Likely not a fit for

Does not invest in early-stage, pre-revenue or pre-product companies. Focused on businesses with validated demand and strong customer traction.

How they invest

Lead or follow
Usually leads
Typical decision
~1 month
Involvement
Takes a board seat
Fund status
Actively deploying
Assets under mgmt
$650M
Decision process
Partnership vote

Partners & team

10 contacts on file

CB

Clete Brewer

General PartnerCo-Founder & Co-Managing Partner · Primary contact

+ Pitch
JW

Jeremy Wilson

General PartnerCo-Founder & Co-Managing Partner

+ Pitch
TB

Tracy Black

PartnerPartner

+ Pitch
CL

Chris Ladd

PartnerPartner

+ Pitch
GL

Gregoire Lehmann

PartnerPartner

+ Pitch
VL

Vincent Love

PartnerPartner

+ Pitch
SS

Stefan Sterns

PartnerPartner

+ Pitch
AS

Alex Smith

PrincipalPrincipal

+ Pitch
JE

Joe Emmanuel

Platform & OpsCFO

+ Pitch
SK

Satoko Kato

Platform & OpsVP, General Counsel and CCO

+ Pitch

Portfolio

Spangle AIEnterprise Software

Spangle AI is an AI platform purpose-built for retail, delivering adaptive shopping experiences that maximize revenue through contextually relevant interactions. Their proprietary ProductGPT technology helps brands optimize customer journeys from discovery to conversion.

4screenEnterprise Software

4screen is a driver interaction platform that connects businesses with drivers in real-time through the car interface, enhancing the driving experience with location-based content and services.

VoxelEnterprise Software

Voxel's site intelligence platform delivers real-time insights to proactively reduce risk in safety and operations, leveraging existing camera infrastructure.

OptilogicEnterprise Software

Optilogic is an AI-powered supply chain design platform that enhances the efficiency and effectiveness of supply chain operations.

tvScientific
OrderfulEnterprise Software

Orderful is the fastest way to trade EDI. We’re the first modern EDI platform to embed AI directly into workflows—automating rule writing, reducing errors, and making integrations effortless. By automating the manual work of EDI setup and maintenance, we're making complex data exchange accessible to everyone, whether you're a Fortune 500 retailer or a growing D2C brand.

WaveBLLogistics Supply Chain

WaveBL provides a blockchain-based platform for managing electronic Bills of Lading (eBLs) and trade documents, enabling secure, efficient, and automated processes in global trade.

Insite AIEcommerce Marketplaces

Insite AI company is currently for sale. The domain insiteai.com is listed on Spaceship.com with no hidden fees. The sale includes secure checkout and quick transfer options.

LogiwaEnterprise Software

Logiwa is a cloud-native warehouse management system (WMS) designed for high-volume fulfillment operations, particularly for B2C and DTC businesses. It offers integrated solutions for ecommerce, inventory management, and logistics, leveraging AI to optimize workflows and enhance operational efficiency.

NewEngenMarketing Adtech

New Engen is a full-funnel digital marketing agency that integrates media strategy with scalable content infrastructure to drive measurable business results.

WorkStepEnterprise Software

WorkStep is an AI-powered employee engagement platform designed to enhance the experience of frontline workers by providing tools for real-time feedback, predictive analytics, and actionable insights to improve workforce productivity and reduce turnover.

Kevin's Natural FoodsFood Beverage

Kevin's Natural Foods is dedicated to making clean eating delicious and accessible, offering a range of quick-prep meals and sauces that are Paleo, Keto, gluten-free, and free from refined sugars.

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Research briefRead more
NewRoad Capital Partners Research Investment Thesis NewRoad Capital Partners is an operator-led growth equity investment firm based in Bentonville, Arkansas — the epicenter of the Walmart ecosystem. Founded in 2013 by Clete Brewer and Jeremy Wilson (along with Doug Degn), the firm invests in demand-driven businesses across Supply Chain & Logistics, Retail Technology/CPG Technology, and Marketing T

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